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Jiaotong University – KEDGE AEMBA Program
Global MBA Information Session & Open Lecture
Trends and direction of Innovation-Cases from world leading companies
March 21st Shanghai |
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| Time: |
18:30-20:40 Fri. Mar.21, 2014 |
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| Venue: |
Room 108, North Building, No.535 Fahuazhen Road |
| Presenter: |
Roland Bel (France) |
| Topic: |
Trends and direction of Innovation-Cases from world leading companies |
| Description: |
Enterprises can be short-lived, such as Wang-An, SUN, Netscape, and so forth. Or can development healthily with continuous innovation, such as IBM, GE, Procter & Gamble, 3M, IDEO, and others. At the present time,China's domestic enterprises are relying on innovations to breakthrough low-end manufacturing.There is no doubt that entrepreneurs are aware of the importance of innovation, they are more concerned about the way of implementation of innovation in enterprises,and the creation of real commercial value. Pro. Roland Bel will talk about some frequent misconceptions and misunderstandings regarding innovation and give an overview of several recent trends adopted by major companies and propose the right directions for companies that want to improve the effectiveness of their innovation process. |
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| Agenda: |
| 18:30 – 19:10 |
Registration (please bring your business cards) |
| 19:10 – 19:20 |
Program Introduction |
| 19:20 – 20:30 |
Lecture |
| 20:30 – 20:40 |
Q & A |
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- Professor of Strategy and Innovation at KEDGE Business School
- B.Eng, IIE Paris, France
- MA, ESSEC, Cergy, France
- MBA , the Graduate School of Business, University of Chicago, America
- Ph.D., the University of Sydney, Australia
- Senior Marketing Manager for multinational companies such as ESSO, Hewlett-Packard, Schneider Electric and MGE UPS Systems
Research Interest: The Theory of Organizations, International Strategy and Innovation |
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| Who should attend : Chairmen of boards, CEOs, Marketing Manager, Sales Manager, Financial Controllers, HR Managers and other senior managerial staffs |
| Note:Book this free lecture on the base of first come first serve |
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| AEMBA Program |
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Since 2002,Kedge started cooperation with Antai College of Economics and Management (ACEM) of Shanghai Jiaotong University. |
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Top MBA program. Top 50 global MBA, top 1 part-time MBA in Asia (Financial Times, 2013). |
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Esteemed Schools with over a century’s heritage. Shanghai Jiaotong University founded in 1896, and Kedge founded in 1872. |
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International accreditations. China’s first MBA achieved 3 international accreditations from both |
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institutions. |
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| International Dual-Degree Executive MBA |
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Dual-degree of EMBA, lifting your personal brand at both domestic and international level |
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Three pillars to coach you: International faculty, senior consultants, and participants with live cases |
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Bilingual teaching and part-time based, studying EMBA in China while developing your international carrier in Asia-Pacific region |
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Executive-level business clubs and alumni |
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USA or European study trip with more overseas exposures |
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| Part-time Global MBA |
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Emphasize on personal development in the middle and long term |
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Specialized in 4 majors (Finance, Global Management and Talent Leadership, Brand, Design & |
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Innovation) |
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Lectures are conducted in 100% English |
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Participation in the diversification alumni network both in Euromed Management and ACEM with over 30 nations alumni network |
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International study trip with more commercial and international exposures |
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| Kedge Business School |
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No. 9 Business School in France (Le Figaro, 2013) |
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No.37 Master in Management in the world (Financial Times, 2013) |
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No.43 MBA in the world (Financial Times, 2013) |
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| RSVP |
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To make an appointment with AEMBA staff face to face, Please contact AEMBA office
Tel : 86-21-52301653 / 52301598
Email : GlobalMBA@sjtu.edu.cn
Website : www.aemba.com.cn
SMS reservation: Please send your name, company and position to 13774223767 to reserve.
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